Nike is the quintessential sports brand, founded in 1964 (as Blue Ribbon Sports) and becoming a global icon thanks to innovation (e.g. the Cortez), revolutionary marketing (“Just Do It”) and strong emotional storytelling.
Experience the pulsating energy of the Swoosh logo. Chubby Bale's Nike collection blends urban fashion and athletic performance: iconic sneakers, bold tracksuits, and iconic technical pieces. A selection that tells stories of victory, dynamic design, and inspiring storytelling—for those who dare in every context.



